Brand Activations + Fan Experiences
Interactive installations, sampling, product drops, photo moments, and fan-facing builds, produced with our vetted Phoenix vendors.
Event Week · Phoenix · February 2027
All-Star Weekend
Phoenix 2027.
All-Star Weekend is coming to our home market. MES produces brand activations, celebrity parties, VIP lounges, and fan experiences with a local team that knows the venues, the vendors, and the city.
Home-Market TeamCelebrity + Talent EventsBrand ActivationsVIP Hospitality
Reserve Your Activation DateWhat We Build
The league comes to Phoenix.
We already live here.
Out-of-town brands need a local experiential and DMC partner who can move fast. MES brings Phoenix venue relationships, permits, staffing, and vetted vendors under one plan and one point of contact.
Celebrity + Talent Parties
Hosted parties and showcases with staging, entertainment, red carpets, talent movement, and media flow.
VIP Lounges + Client Hospitality
Private lounges, viewing parties, and client entertainment with premium design and seamless service.
Red Carpets + Content Moments
Step and repeats, arrival experiences, and content studios that give your brand the photo of the weekend.
Gaming + Interactive Experiences
Casino tables, competitions, and interactive programming that keep guests in the room and on brand.
Local Operations
Phoenix venues, permits, staffing, transportation, security coordination, and load-in, all managed locally.
We have produced
All-Star weekend before.
MES produced a celebrity-hosted All-Star weekend party in Salt Lake City in 2023: a chandeliered tent lounge, a neon stage with live performances, casino experiences, a custom art car, and a red carpet with a branded step and repeat. At home in the Valley, we produced Experience Glendale Day. You get a team that knows both the stakes and the city.
The Red Carpet
Arrivals built for
the photo of the weekend.
Scroll for more · All-Star weekend 2023
Booking Window
Event week fills
before the season starts.
Venues, vendors, staffing, permits, and talent book out months ahead. The earlier we scope, the more of the city is still available to you.
- NOW
Scope the concept
Tell us your goals, guest list, budget range, and the moment you want to own.
- OCT–NOV
Lock the venue
Phoenix venues and preferred vendors are secured before the market fills.
- DEC–JAN
Design + build
Creative, production partners, talent, staffing, and run of show are finalized.
- FEB 2027
Show week
MES runs the weekend onsite so your team can focus on guests and partners.
Frequently Asked
Before we
scope your week.
Do you respond to RFPs?
Yes. We respond to RFPs and agency briefs for brand activations, conferences, galas, and event-week programs. Attach yours on our contact page.
Do you produce official league events?
MES produces independent brand activations, parties, and hospitality during All-Star weekend for brands, sponsors, agencies, and talent. We are not affiliated with or endorsed by the league.
Why work with a Phoenix team?
Local relationships move faster. We know the venues, permit paths, vendors, and staffing pool, which matters when the whole city is booked.
Can you support talent or athlete-hosted events?
Yes. We produce hosted parties and showcases, including red carpets, talent movement, and media coordination.
How early should we book?
Now. Venue and vendor inventory tightens quickly once the host city is announced.
Bringing your brand to Phoenix?