Event Week · Los Angeles · February 2027

Big Game Weekend
LA 2027.

Brand activations, sponsor lounges, and VIP hospitality for the biggest week in football, from an experiential team that has already built in Los Angeles and supported a host-city Big Game week in Arizona.

Brand ActivationsPop-Up BuildsVIP HospitalityRed Carpets + Media Moments
Reserve Your Activation Date
What We Build

One week. Every brand in the city.
Yours has to be the one they remember.

MES designs and produces event-week experiences that earn attention, content, and real guest connection, then runs them onsite so your team can focus on clients and partners.

01 · ACTIVATE

Branded Pop-Ups + Storefronts

Custom retail builds, sampling stations, product reveals, and walk-through brand environments, produced with our vetted vendor partners in Arizona and California.

02 · HOST

Sponsor + Client Lounges

Private hospitality spaces for game-day viewing, client entertainment, and partner meetings, from venue sourcing to final strike.

03 · CAPTURE

Red Carpets + Media Walls

Step and repeats, arrival moments, talent and influencer movement, and press-ready flow that turns guests into coverage.

04 · PRODUCE

Parties + Live Programming

Event-week parties and showcases with DJs, live entertainment, show calling, and trusted staging, audio, and lighting partners.

05 · DELIGHT

Gifting + Guest Experience

Gift suites, branded swag, registration, credentials, and guest journeys that feel effortless.

06 · DELIVER

Operations + Logistics

Permits, staffing, security coordination, transportation, vendors, and load-in schedules built for a crowded city.

We have built in LA.
We have worked the week.

In Los Angeles, MES produced TED FEST 2026 at The Majestic, including custom storefront builds, a branded celebrity merch lounge, vendor activations, and live programming that drew a line around the block, plus the Media Girls Honors Brunch in Hollywood with a red carpet, press line, and honoree program. For the 2023 Big Game in Arizona, MES produced the red carpet experience for The Sports Power Brunch in Scottsdale, designing the step and repeat and supplying the hedge walls, red carpet, and stanchions. MES Event Group has been designated as an approved supplier of the Super Bowl LVII Business Connect program. We are one of over 200 local diverse businesses in Arizona identified as a certified, experienced company approved to compete for contracts related to the Super Bowl.

Media Girls Honors Brunch · Hollywood
Media Girls Honors Brunch step and repeat in HollywoodPress interview on the red carpet at the Media Girls Honors BrunchHonorees with their awards at the Media Girls Honors BrunchLavender lounge tables on the terrace at the Media Girls Honors BrunchGuests filling the terrace at the Media Girls Honors BrunchRed carpet portrait at the Media Girls Honors BrunchRed carpet arrival at the Media Girls Honors BrunchHollywood terrace set for the Media Girls Honors Brunch
TED FEST 2026 · The Majestic, Downtown LA
Guests lined up outside The Majestic in Downtown Los Angeles for an MES-produced activationGuest in the branded celebrity merch lounge built by MESBrand ambassador greeting guests at a custom retail counterLive performer on the TED FEST stage at The Majestic
Big Game Week 2023 · Phoenix + Scottsdale
The Sports Power Brunch · Scottsdale

Red carpet experience, designed and produced by MES.

For Big Game week 2023, MES designed and produced the step and repeat and supplied the hedge walls, red carpet, and stanchions for The Sports Power Brunch, giving every arrival a press-ready moment.

  • Custom step and repeat design + production
  • Hedge wall backdrop
  • Red carpet + stanchions
Booking Window

Event week fills
before the season starts.

Venues, vendors, staffing, permits, and talent book out months ahead. The earlier we scope, the more of the city is still available to you.

  1. NOW

    Scope the concept

    Share your goals, audience, guest count, budget range, and preferred dates. We map the right format for your brand.

  2. OCT–NOV

    Secure the space

    Venue holds, permits, and key vendors are locked while inventory still exists.

  3. DEC–JAN

    Design + build

    Creative direction, production partners, signage, staffing, and run of show come together.

  4. FEB 2027

    Show week

    MES leads load-in, onsite operations, guest flow, and strike so your team can host.

Frequently Asked

Before we
scope your week.

Do you respond to RFPs?

Yes. We respond to RFPs and agency briefs for brand activations, conferences, galas, and event-week programs. Attach yours on our contact page.

Do you produce official league events?

MES produces independent brand activations, hospitality, and private events during event week for brands, sponsors, agencies, and companies. We are not affiliated with or endorsed by the league. Our Business Connect supplier designation does not imply affiliation.

Can you work with our agency or existing vendors?

Yes. We can lead the full production or own a defined workstream, such as vendor management, guest experience, or onsite operations.

What size activations do you take on?

From a single client lounge to multi-day pop-ups and parties. We scope to your goals and budget.

How early should we book?

As early as possible. Event-week venues and vendors in Los Angeles book months ahead, and permit timelines are real.

Bringing your brand to LA in February?

Book the week early.
We’ll build the moment.

Reserve Your Activation Date